General Statement to All Employees:
Boreal Mountain Resort, Woodward Tahoe and Soda Springs Mountain Resort are part of Boreal Ridge Corporation (BRC) which is owned by Powdr Resorts. BRC is committed to success in all of its endeavors. The successful employee will possess a passion for our sports, business, customers and employees. We expect our employees to have a “can do”, positive attitude toward top performance, growth and development with excellent communication skills embodied in a collaborative style. Finally, we strive to find an entrepreneurial spirit for innovation which will differentiate us from our competitors.
Please be aware incomplete applications will not be accepted or reviewed.
Boreal Ridge Corporation is an Equal Opportunity Employer.
Position Summary:
An integral member of the Boreal / Woodward / Soda Springs Marketing Team, this successful candidate will have experience in executing marketing initiatives in the snow and youth action sports industries. We strive to successfully communicate services, activations, and the Boreal, Soda Springs & Woodward experiences to guests. The Sales & Events Manager will own off-premise and group sales along with assisting with key partner deliverables in an authentic way that creates synergies between resorts and partners. This person will own and operate the year-round events schedule and assist with community events, trade shows, and fundraisers. Liaison between organization and community partners, vendors, retailers, and guests. Help manage professional and influencer teams in the action sports industry at large, including skateboarding, snowboarding, skiing, BMX, MTB, Parkour, Scooter, and more. Provide marketing assistance to internal departments to meet company goals.
We are seeking a top-tier candidate with excellent organizational skills, mastery of the written language, and high-touch personal skills to help round out our marketing team. This team player will thrive in a fast-paced work environment based in our Woodward Tahoe Marketing office and report to the VP of Marketing.
Essential Functions/Major Responsibilities:
Events/Partnerships and activations
- Works with the marketing team to help execute all BRC Big Bets
- Responsible for planning, coordinating, communicating and executing all events for BRC
- Maintain effective communication with internal business unit teams to ensure a cohesive strategy with events and partner activations
- Work with our top-tier partners to ensure proper communication and maintain
- Ensure event direction is consistent with brands
- Responsible for planning, coordinating, communicating and executing all off-site brand activations
- Accountable for coordinating professional athletes and influencers for year-round marketing needs, including Woodward Summer Camps.
- Works with Powdr experiential teams to ensure partner deliverables are exceeded
Group Sales, Off-Premise and Private Events:
- Responsible for all group sales for BRC
- Responsible for all off-premise and key account sales for BRC
- Responsible for planning, coordinating and communicating private events for BRC
- Works with content teams to create Sales and Event content
- Ensure social messages and content is compelling, accurate and on-brand
- Monitor and analyze results and provide insights and recommendations to improve sales, events and activation performance
- Manage special requests for internal business units and coordinate timelines and deliverables
Miscellaneous:
- Support Marketing & Communications Manager as needed
- Provide on-site assistance with marketing events and activations
- Other duties as assigned
Position Requirements & Qualifications:
- 3+ years of event experience
- 2+ years in sales experience
- Work with youth/lifestyle brands are a plus.
- College or University degree is not required but preferred
- Must be proficient in Microsoft Office applications. Creative application experience is a bonus
- Must have exceptional ability to manage time professionally and execute ideas from initial concept to finished work
- Experience with high-volume, fast paced campaigns
- Strong attention to detail
- Strong organizational skills with ability to work quickly and efficiently
- Must possess excellent writing and proofreading skills
- Ability to work with multiple personalities in a diverse environment in a team atmosphere
- Must be able to manage multiple projects, across several categories
- Must enjoy and thrive in a fast-paced environment
- Positive, pro-active, “Bring-it-On” Attitude
Job Conditions:
In addition to the specific conditions below, every position at Boreal Ridge Corporation requires the ability to shovel snow, lift up to 10 pounds, and walk on steep and uneven surfaces.
Bending, Reaching, Climbing: None Occasional Frequent Constant
Physical Lifting: Up to 25 lbs Up to 50 lbs Over 50 lbs
Skiing/Snowboarding Level: None Beginner Intermediate Expert
Pushing/Pulling: None Occasional Frequent Constant
Prolonged Standing: None Occasional Frequent Constant
Confined Sitting: None Occasional Frequent Constant
Eye/Hand Coordination: None Occasional Frequent Constant
Visual Concentration on Equipment: None Occasional Frequent Constant
Concentrated Reading and Writing: None Occasional Frequent Constant
Rapid Reaction to Physical Changes: None Occasional Frequent Constant
( e.g., operating equipment)
Extended Periods of Outdoor Exposure: None Occasional Frequent Constant
Extreme Cold: None Occasional Frequent Constant
Extreme Heat and Sun Exposure: None Occasional Frequent Constant
Variation in Temperature from Hot to Cold: None Occasional Frequent Constant
Additional:
- Sets the standards for a safe working environment and behavior for the department by example.
- Follows the Safety Policies and Procedures as outlined in the Department Safety Manual.
- Takes direction from the Safety Committee on approved safety issues.
- Ensures safety messages are communicated to department staff by holding weekly Safety Meetings (topics are provided or can be substituted with a topic more suited to the department) and given to Human Resource for tracking. You will be representing your department at the monthly Safety Committee Meetings.
- Responsible to meet all Federal, State and County safety and health regulations including OSHA.
- Responsible for following all Workers’ Compensation regulations.
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