Director of Marketing

We are seeking an experienced Marketing Director to be in charge of Operation Warm’s marketing initiatives. Key responsibilities include:

– Build Operation Warm’s brand awareness

– Design and implement comprehensive marketing strategies and plans

– Oversee all aspects of Operation Warm’s marketing including planning, directing and coordinating marketing efforts in earned, owned, social and paid media, original and curated content, and everything digital including website, engagement and fundraising

– Manage digital strategy and content, including SEO and data analytics. Develop and maintain content strategy and editorial calendar. Develop strategy and manage organic and social media initiatives and platforms. Conceptualize, create and manage diverse content assets including photo, video and infographics

– Work with internal customers to meet mission and segment needs. Develop qualified leads for all segments and implement tactics to improve lead conversions

– Conceptualize, manage and execute partner campaigns and serve as a consultant to corporate and nonprofit partners

– Manage budget and expenses and allocate resources amongst projects

– Manage and develop a team of creative, driven marketers

The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. Requirements include:

– 10 years experience in marketing and leading a marketing team

– 5 years experience in digital marketing including social media and content marketing

– 5 years experience in graphic design and creative services management, including proficiency in Canva, InDesign and similar graphics programs

– Excellent leadership and organizational skills

– Strong time management skills and the ability to multitask, adapt and pivot in a rapidly changing environment

– Analytical and creative thinker

– Exquisite communication and interpersonal skills

– Bachelor’s degree in business, marketing, communications or related field

Job Type: Full-time

Salary: $80,000.00 to $100,000.00 /year

Experience:

• Marketing: 10 years (Required)

Education:

• Bachelor’s (Required)

Location:

• Chadds Ford, PA (Required)

Additional Compensation:

• Bonuses

Work Location:

• One location

Benefits:

• Health insurance
• Paid time off
• Parental leave