Director of Sales

As Director of Sales, your responsibilities will include:

• Maintain and promote a team work environment with effective and clear communication among co-workers through positive leadership
• Sets example through professional, friendly attitude towards clients and co-workers, timely response to clients and co-workers and observance of sales office standards
• Provide pricing and guidance recommendations, review and approve any special corporate negotiated rates
• Responsible for learning the hotel brand and strategy
• Develop a working knowledge of the operations of the hotel, including food and beverage, guest services, reservations
• Develop a complete knowledge and ensure adherence to company sales policies and SOPs
• Drive customer loyalty in order to grow share of the account by delivering service excellence throughout each customer experience
• Manage group or business travel accounts to maximize business potential
• Negotiate group business, guest room, meeting room rental, and hotel services within assigned markets that meets or exceeds hotel revenue goals
• Negotiate contracts according to company standards
• Manage and execute RFP Season Annually by facilitating the process in conjunction with the GM and/or Sales Manager
• Ensure all pertinent aspects of solicitation, closing, and customer communications are complete and documented
• Identify and pursue new and repeat business through prospecting calls, visits, site tours, lunches, and networking events
• Conducts tours of the hotel and banquet facilities
• Executes and supports the operational aspects of business booked (generating proposals, contracts, and customer correspondence)
• Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies
• Analyze sales and revenue management reports to identify trends and future demand opportunities
• Work with sales managers to ensure understanding of sales strategy and effective implementation of the strategies for each segment
• Facilitate frequent Sales and Revenue communication that provides recommendation and guidance to the hotel on a regular basis
• Facilitates training with Front Desk Agents and/or FOM on sales initiatives and best practices and encourages an “everyone sales” mentality
• Attend and contribute to all revenue and sales strategy meetings and calls
• Participates in forecasting for revenue and expenses
• Understand, leverage, and implement corporate and brand tools to exceed budgets
• Conduct ongoing competitor price and product analysis to ensure proper rate positioning and product offering relative to competition
• Recommend and implement new sales programs at the hotel and accurately track ROI
• Initiates collateral and online marketing efforts to include all printed sales collateral, direct mail, discount promotions, e-mail marketing, website presence and tracks ROI on all advertising and marketing spend
• Set and monitor team member goals including weekly sales activities, room night and revenue goals monthly, quarterly, yearly
• Provides ongoing feedback, training and development of team members and addresses areas of opportunity
• Monitors all day to day activities of direct reports
• Coordinate, prepare, and submit any required reports as requested by the Regional team or GM
• Perform in the capacity of any position supervised
• Abides by Prime Time Selling hours
• Perform any other job related duties as assigned