Description
Abbyson Living is seeking a highly motivated and very hands on Director of E-Commerce who has significant knowledge of sales in the Business to Consumer (B2C) sector. This individual will be leading the sales charge on our own direct-to-consumer website. The ideal candidate should have proven experience in developing and managing a sales team and working lead generations. Must also be highly organized and ability to motivate and develop several teams. We work in a fast pace environment therefore, the ideal candidate will be able to hit the ground running, as we bring on new clients and projects. Applicants with experience working in a fast-pace environment and leading a creative team, will be given prime consideration.
Core Responsibilities
- Lead the Ecommerce Sales strategy and drivers for Direct to Consumer site
- Expert knowledge with Ecommerce Sales Strategies, Digital Marketing, SEO, and Social Media
- Become an Abbyson Product Specialist and help answer all customer inquiries
- Familiarity with Magento, Web Design, & Graphics
- Proficient use of todayâs sales technologies and software
- Assist in developing Marketing concepts for projects as assigned
- Innovation in Technology and ability to promote User Experience
- Proven track record with successful management of ecommerce sales
Essential Functions
- Devise Sales strategies with the goal of increasing points of distribution, product positioning, consumer awareness, trial, conversion and ultimately user acquisition.
- Establish KPIs and metrics to track and report on performance of processes and transform data into actionable insights and recommendations.
- Track, forecast and translate reports to measure ROI.
- Positive Leadership and Team Member Development ensures data integrity and accuracy; develop and maintain key inventory reports.
- Manage inventory flow for eCommerce, B2C and marketplace sales channels to maximize profit.
- Provide reports and insights to SVP of Sales to make actionable recommendations based on sales, forecasts, conversion, promotions, seasonality, marketing channel performance and other web analytics data.
- Responsible for online product merchandising, site optimization, and daily communications with developer for ongoing projects to help improve site experience and roll out new features.
- Work with Design and Sales team to generate compelling onsite content as well as digital marketing content. Manage all digital marketing programs.
- Positive Leadership and Management to lead and support Digital Marketing Coordinator, Digital Merchandiser and Customer Experience Manager, as requested.
Required Qualifications
- Bachelorâs Degree strongly preferred.
- 7-10 years of eCommerce Management or relevant experience.
- Expert knowledge with Ecommerce Sales Strategies, Digital Marketing, SEO, and Social Media
- Excellent analytical and reasoning skills including clear retail math skills.
- Excellent communication, time management and organization skills.
- Able to review data, draw conclusions, present solutions and act on the next steps.
- Familiarity with online content marketing and social media development strategies.
- Previous experience with site launch (B2C) is a plus.
Abbyson provides equal employment opportunities (EEO) to all applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Abbyson complies with applicable state and local laws governing non-discrimination in employment in every location in which the company operates. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Job Type: Full-time
Experience:
- Direct-to-consumer: 5 years (Required)
- E-Commerce: 5 years (Required)
- Digital Marketing: 5 years (Required)
Education:
- Bachelor’s (Required)