Marketing and Sales Director

We are looking for an extraordinary person to join the Meadow Ridge community!!!

Meadow Ridge is the premier life care retirement community in Fairfield County, located on 136 acres in beautiful Redding, Connecticut.

Ridge Crest at Meadow Ridge is a certified facility providing skilled nursing for short-term rehabilitation and long-term care.

Meadow Ridge is known for the exceptional people who live here — and also for the exceptional people who work here. As a member of our staff, you will play an integral role in helping us provide the highest level of hospitality and service available at any senior living community in the country. We’re looking for people who share our passion and commitment to making Meadow Ridge the best. We offer competitive wages and a comprehensive benefits plan. If you think you have the personal drive and dedication to work at Meadow Ridge, we want to hear from you.

We have an employment opportunity for a full time Marketing and Sales Director.

The Marketing and Sales Director is responsible for planning, developing, directing and coordination of all aspects of selling and marketing the independent living residences. Responsibilities include direct sales, managing team performance as well as the lead generation program, including advertising, referral development and event programs.

Responsibilities

• Responsible for meeting personal and team performance goals by managing sales activity to ensure sales and closing goals are met
• Uses Direct Sales Performance Indicators (DSPI) to set goals and diagnose areas of strength or needed improvement
• Plans, develops and executes all aspects of community independent living occupancy development, including annual marketing planning, in collaboration with Senior Housing Marketing and Sales team members
• Fully executes the sales, marketing, referral and advertising objectives and strategies as outlined in the annual marketing plan
• Develops and manages the Promotion and Sales budget
• Ensures timely and accurate input as appropriate into C3 Leads and C3 LinC or other community specific systems
• Maintains effective communication with the Executive Director and other leadership team members
• Ensures that all prospect inquiries are managed and that timely follow through is maintained in accordance with designated time frames
• Supervises the performance of Residency Counselors, Marketing Assistant and other team members and actively engages in coaching activities to enhance team performance
• Staffs the office to meet business needs which may include evenings, weekends and holidays
• Prepares and maintains accurate and timely reports as required
• Stays updated about relevant operational, competitive and company information in order to respond effectively to prospect inquiries and community contacts
• Adheres to Life Care Services / CRSA standards as identified in the Senior Housing Marketing and Sales Quality Assurance Manual
• Maintains consistency with community and Life Care Services / CRSA brand by following logo usage guidelines
• Works with team members to plan and execute seminars and events as identified in the marketing plan
• Selects, trains, evaluates and counsels department personnel
• Manages advertising agency and advertising plan
• Attends and leads in-services and community training sessions as needed
• Participates as an active member of the community leadership team
• Assumes responsibilities for personal work areas and maintaining areas in a presentable manner
• Implements Life Care Services Extraordinary Impressions best practices in the marketing office and influences hospitality focused environment throughout the community
• Maintains a professional appearance at all times

The ideal candidate with possess the following qualifications

• Bachelor’s degree
• 3+ years’ managing teams
• Must demonstrate excellent verbal and written communication skills and have the ability to communicate and present in person, in writing, and on the telephone. Must be an effective presenter with both large and small groups.
• Two years sales experience or public relations experience necessary
• Skill in use of computer software, proficiency in Microsoft Office applications
• Must be able to generate a warm, friendly and caring manner on first impression
• Maintains working knowledge of regulations that impact the industry
• Experience developing / maintaining a department budget

We value our employees and provide one of the industry’s best and most comprehensive flexible benefits packages including: 401(K) with employer match; comprehensive medical, dental and vision plan; life insurance; supplemental policies; and scholarship program.

Meadow Ridge is an equal opportunity employer and acts in accordance with applicable law on all of our hiring and employment practices. We strictly prohibit discrimination based on characteristics such as age; ancestry; color; disability; gender; marital status; national origin; race; religion; sexual orientation or veteran status.

Thank you for your interest in learning more about the employment opportunities at Meadow Ridge.

Please submit your resume along with your salary history. I look forward to hearing from you!

Job Type: Full-time

Additional Compensation:

• Commission

Work Location:

• One location

Benefits:

• Health insurance
• Dental insurance
• Vision insurance
• Retirement plan
• Paid time off
• Flexible schedule

Paid Training:

• Yes