- 2+ years of experience in digital media or marketing
- 3+ years of professional experience
Amazon Advertising is currently looking for a highly motivated Campaign & Creative Manager (CCM). As our advertiser’s “go-to” experts on Amazon Advertising’s policy, process, creative services and retail business, CCMs earn trust and foster frustration-free advertiser experiences through seamless project management of campaigns, data-driven creative strategy recommendations and ongoing advertiser education, all aimed at helping advertisers grow their business on Amazon while upholding our end customers’ experience. You will work with our partners to deliver results that matter to our advertisers for long-term growth. This means diving deep on creative data, recommending creative testing, and providing creative insights to our advertisers. CCMs provide efficient and accurate campaign management while identifying opportunities to continuously improve our workflows and implement best practices across teams. The role provides a fast-paced environment that offers team members continual opportunities to learn, be curious and develop their skills.
As a CCM, a typical day may include:
- Obsessing over our end-customer’s Amazon experience and our advertiser’s business experience.
- Project managing the execution of complex advertising campaigns with internal Design, AdOps, Sales, Quality Assurance and Account Management teams as well as external stakeholders.
- Managing creative delivery and acting as the gatekeeper of high quality creative.
- Consulting with advertisers on creative strategy using historical advertiser and industry data.
- Leading the planning and delivery of high quality advertiser engagements to educate advertisers on Amazon policies and creative best practices to positively impact campaign performance.
- Independently leading the troubleshooting of sometimes complex issues surfaced during the campaign life-cycle.
- Participating in both internal and advertiser-facing business reviews and providing insights that impact teams cross-vertical and cross-locale.
- Developing never-been-done-before executions with advertisers and internal partners during the pre-sales stage.
- Diving deep on data to develop and lead process and product improvement projects with internal and external stakeholders (i.e. working with the Product team to refine current tools and products) to improve cross-vertical/cross-locale efficiency.
- Establishing and standardizing creative and operational best practices with advertisers to drive creative performance and provide frustration-free campaign launches.
- Mentoring and training peers on Amazon products and policies as well as industry trends.
- Bachelors’ degree in Marketing, Advertising or related field
- Digital advertising experience and understanding of related ad specifications, file formats and technologies
- Strong organizational, interpersonal, and communication skills (written and verbal)
- Experience managing and or coordinating projects in a fast pace environment
- Ability to work cross-functionally and with a wide range of employees with different skill sets
- Adaptable and quick to learn new processes and tools, demonstrating strong technical/operational capabilities
- Self-directed, goal-oriented and flexible, enjoying working in a fast-paced and at times ambiguous environment
- Experience with MS Office, Photoshop, HTML5, Rich Media, and Salesforce