Vice President of Marketing Strategy, Consumer Group

Company: Intuit
Location: San Diego, CA 92129

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Overview

Intuit Inc. (NASDAQ: INTU) has been a mainstay on Fortune’s “100 Best Companies to Work For” for over 15 years. Our mission is to power prosperity around the world. It is our privilege to serve those who work day in and day out in search of a better tomorrow. At Intuit, we wake up every morning dedicated to evening the odds so our customers can overcome the challenges they face and achieve their dreams.

Intuit is the proud maker of TurboTax, QuickBooks and Mint. We are a mission-driven, global financial platform company that gives everyone the opportunity to prosper. We do this by using technology to solve our customers’ most important problems. We serve customers by finding more ways to put more money in their pockets, eliminating work and drudgery so they can focus on their lives and what matters to them, and ensuring that every financial decision that they make, they make it with confidence.

Day-by-day, innovation-by-innovation, we work to make a difference in the lives of the 50 million people we serve around the world. Whether it’s helping families move past living paycheck to paycheck and save more money or increasing the odds of success for those running their own business – we never stop working to give everyone the opportunity to prosper.


Responsibilities

The Intuit Consumer Group continues to build on its years of heritage and success, with each year becoming increasingly difficult because of its size and trajectory. Turbo Tax is a $2.5B business that serves over 40M customers and delivers over $1B in profit, fulfilling its role as the biggest driver of Intuits valuation.

To continue our success we have to identify the right value pools to target, develop and deploy winning value propositions, drive greater differentiation in our offerings, while continuing to evolve our business model to ensure we have a durable approach to growth… these are the core responsibilities for the VP of Marketing Strategy.

This leadership role will manage four sub-capabilities: Product line-up, business model innovation, competitive strategies, Brand and customer strategies. They will be responsible for leading horizontally across the organization to create and deliver a truly integrated E2E go-to-market plan, accounting for the respective roles of each capability in achieving CTG 1 & 3 year commitments and for setting long-term direction for our brand and business model strategies.

Qualifications

This role requires seasoned leadership in balancing: units vs. revenue, short vs. long, traditional vs. emerging channels. The ideal candidate must:
  • Be able to translate data and insights into winning competitive and growth strategies.
  • Have proven ability to develop brand and consumer strategies that inspire breakthrough communication and advertising.
  • Possess strong strategic thinking, keen attention to detail and operational rigor.
  • Be able to influence and add value across all levels of the Organization.
  • Have a proven track record for driving an innovative culture that translates into go-to-market successes and breakthrough outcomes.
  • Be experienced at inspiring, leading and developing members of the team.
  • Have a strong bias for action with the ability to juggle multiple priorities and create a sense of urgency in a fast-paced, dynamic environment.
Imagine a career where your creative inspiration can fuel BIG innovation. Year-over-year, Intuit has been recognized as a best employer and is consistently ranked on Fortune’s “100 Best Companies To Work For” and Fortune World’s “Most Admired Software Companies” lists. Immerse yourself in our award winning culture while creating breakthrough solutions that simplify the lives of consumers and small businesses and their customers worldwide.

Intuit is expanding its social, mobile, and global footprint with a full suite of products and services that are revolutionizing the industry. Utilizing design for delight and lean startup methodologies, our entrepreneurial employees have brought more than 250 innovations to market – from QuickBooks® and TurboTax®, to GoPayment, Mint.com, big data, cloud (SaaS, PaaS) and mobile apps. The breadth and depth of these customer-driven innovations mean limitless opportunities for you to turn your ingenious ideas into reality at Intuit.

Discover what it’s like to be part of a team that rewards taking risks and trying new things. It’s time to love what you do! Check out all of our career opportunities at: careers.intuit.com. EOE AA M/F/Vet/Disability

Intuit will consider for employment qualified applicants with criminal histories in a manner consistent with requirements of local law.