Delta is evolving their SkyMiles program to become the world’s leading loyalty program by investing in innovative, creative ways to engage new and existing members. As a leader in the industry, SkyMiles currently delivers a rich suite of benefits and experiences for over 100 Million members worldwide and is core to Delta’s thoughtful, reliable, and innovative brand promise. We have seen record-setting growth, strong net promoter scores and the loyalty program is the key foundation for a very successful co-brand card program that is growing well over industry rates. We are leading the industry on innovations that make it easier for members to earn and redeem miles. As a result, for the 3rd year in a row, U.S. News and World Report named SkyMiles a Best Travel Reward program.
To keep SkyMiles a leading differentiator, new positions are being created to drive excitement and elevating a connection with our members through creative, forward thinking ideas. This role is committed to the success of delivering those ideas and initiatives. To be successful in this, we are seeking a confident entrepreneurial marketing leader that’s focused on driving results. They will be responsible to unleash the power of local merchants’ everyday brands through the SkyMiles currency to become a household name. Additionally, they must accelerate a clear marketing roadmap that drives excitement and inspiration by making the program more attractive and accretive to their everyday life.
To keep SkyMiles a leading differentiator, new positions are being created to drive excitement and elevating a connection with our members through creative, forward thinking ideas. This role is committed to the success of delivering those ideas and initiatives. To be successful in this, we are seeking a confident entrepreneurial marketing leader that’s focused on driving results. They will be responsible to unleash the power of local merchants’ everyday brands through the SkyMiles currency to become a household name. Additionally, they must accelerate a clear marketing roadmap that drives excitement and inspiration by making the program more attractive and accretive to their everyday life.
They must lead with the following characteristics:
Entrepreneurial, change-striving, resilient spirit Is disruptive in thinking big and dreaming big without boundaries
Embraces challenges and drives toward solutions with speed to market
Comfortable and confident expressing candor to any audience, has executive presence
Accepts trade-offs and can balance the risks with rew ards
Passionately committed to the success of the project.
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