Head of Content & SEO

Why We Want to Hire You:

• You have 3+ years of SEO experience and consider yourself an expert
• Characterize yourself as a self-starter when it comes to SEO
• 5+ years of management experience
• You are extremely creative
• You an analytical thinker who enjoys making decisions based on data

What You’ll Be Doing:

• Managing our on-site and off-site content. Ensuring the brand narrative is streamline across all channels
• Take responsibility of all e-commerce pages and optimize content accordingly. Includes Titles and descriptions.
• Manage content creation for e-commerce pages and blogs & oversee freelance writers and other team members involved in SEO/content
• Perform weekly reporting on different SEO KPIs in order to make informed decisions about existing and new projects
• Build out a content strategy plan
• Build out infrastructure and standard operating procedures
• Creating new titles and scripts for our Youtube channel

Core Competencies: Have people said you are strong in the following categories?

• Strong Leadership Qualities (people follow you because of you and not your title)
• Strong SEO Capabilities
• Understanding of the Narrative
• Embrace Conflict
• Passion for Infrastructure
• Strategic & Creative Thinking
• Brand Management Experience

The Tour Guy:

We are an international tour operator that sells amazing tours and experiences to people who want to get more out of their vacation. 95% of our sales happen online. Our team is dynamic and innovative, always looking for creative solutions to problems — and for good lunch spots in Old City.

While our tours and experiences happen in Italy, France, and Spain, most of our marketing, sales, accounting, product and IT teams are here in Philly. We call 225 Chestnut our home, where you can find us trying out new marketing tactics, consistently growing our e-commerce platform, having an end-of-day glass of wine, and chowing down on pizza quite frequently.

Job Type: Full-time

Salary: $72,000.00 to $80,000.00 /year

Experience:

• SEO: 3 years (Preferred)
• Management: 5 years (Preferred)

Education:

• Bachelor’s (Preferred)

Location:

• Philadelphia, PA (Preferred)

Work Location:

• One location

Benefits:

• Health insurance
• Paid time off