Director, Property Group
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who we are
Optimum Sports is the dedicated sports marketing agency within OMG. Unlike traditional sports marketing agencies, Optimum Sports operates in both the Sports Sponsorship and Sports Media landscapes. With the combination of both disciplines under a single offering, Optimum Sports is able to provide its clients with unique and advantageous marketplace leverage through which it delivers cohesive, multi-platform sports marketing strategies. Ingrained with the latest research and ROI tools, Optimum Sports facilitates everything from Ideation to Execution to Actualization.
Our approach integrates media, investment, property, and insights to develop strategy, manage negotiation and execution, and evaluate performance of partnerships. Established in 2003, we continue to innovate in the sports marketplace and build solutions for our constantly evolving world.
the role
The Property Group supports the agency as the experts and strategic resource dedicated to sports partnerships and rights holder marketplace. Our purpose is to provide consultation, recommendations and negotiations (as needed) regarding sports rights holders marketing initiatives for Optimum Sportsâ clients. This role also oversees the Activation and Execution team members.
what this role calls for
- Key member of the Property Group team.
- Support Optimum Sports account teams by providing consultation, strategic direction, and recommendations.
- Evaluate sponsorship proposals and cost out the value of both media and non-media assets.
- Negotiate sponsorship packages on behalf of Optimum Sportsâ clients.
- Present new partnership and annual sports strategic recommendations to senior level executives.
- Design decks and word documents that convey strategy supported with appropriate research.
- Produce and interpret relevant research from third party data, industry trades and additional sources.
- Be proactive in identifying new projects and business opportunities with existing clients.
- Recognize and solve tactical problems; participate in development of strategic solutions.
- Develop broad understanding of clientsâ businesses and needs.
- Manage multiple clients and projects.
- Familiarity with in-stadium partnership structure, assets, and overall terminology.
- Familiarity with digital world both related to sports specific sites as well as social channels and content strategies.
- Be supportive in business development and growing Optimum Sports.
- Contribute to company initiatives: business pitches and internal projects.
what you bring
Critical Skills
- Strong ability to effectively communicate ideas in both a written and verbal setting.
- Expert in industry knowledge and understanding of sports marketing and media vernacular and trends.
- Ability to work well under pressure and deliver assignments under deadline.
- High level of proficiency in Word, Excel, PowerPoint and online research.
- Efficient, organized and ability to handle multiple tasks.
- Self-sufficient, enthusiastic and proactively pursues assignments.
Qualifications and Standards
- Undergraduate degree required.
- preferably in Marketing, Business, Sports Management and/or Communications.
- Graduate or professional degree, or equivalent experience, recommended.
- 10-15+ years of relevant experience.
- Expertise in partnership (rights holder) marketing.
- Extensive marketplace contact network.
- Established and successful track record of negotiating sports partnership deals.
- Travel as needed and dictated by client needs.
Optimum Sports is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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