Funko Overview
Welcome to the Funko-verse, a world built on pure imagination, a land governed by the philosophy that stories matter, a universe comprised of characters from countless fandoms, a galaxy of once upon a times and happily ever afters.
But what does Funko do?
Funko is a purveyor of pop culture, making and selling license-focused collectibles. We’re based in Everett, WA where we have a store that delights kids of all ages (kids at heart included). We currently hold hundreds of licenses for franchises ranging from Marvel to Harry Potter, giving us the rights to create tens of thousands of characters—one of the largest portfolios in the pop culture and collectibles industry. We take your favorite characters and turn them into adorable, or sometimes scary, collectible figures. Our most famous line, Pop! Vinyl, has millions of fans around the world.
Reporting to the Chief Executive Officer, this new role will define, refine and deliver the product vision, strategy and roadmap in close partnership with the SVP of Creative for all Funko brands. The role is the leader within the organization responsible for driving the merchandising and pricing strategy through cross-functional teams. Will define and iterate on best practices for the design and implementation process for product teams. This role will communicate and collaborate with peer department heads, including partnering with marketing to determine products that are brand consistent and the creative team to align on creative design. Lastly, the VP, Product is a rabid consumer of market trends and user research to inform their recommendations to drive our business forward.
Your Superpowers in Action
- Works with the CEO and executive management team to create an overall product strategy tied to the company’s operating goals and objectives
- Collaborates with SVP, Creative to ensure design and creative alignment
- In partnership with the Director, Product Development, manages the development of all Funko products. This includes the creation and management of product requirement documents, user stories, product development roadmaps to build a product portfolio for enterprise GTM
- Partners with CMO to define and execute go-to-market strategy & messaging, helping them understand the product positioning, key benefits, and target personas
- In partnership with the Product Operations Director, develops the the yearly product “Go To Market” calendar that aligns with the annual strategic revenue goals/objectives
- Partners with Sales & Planning to forecast product sales for annual revenue goal setting projections. Monitors market trends. Provides reports, trend research, records of sales versus costs, and other findings to assist management in overall corporate planning
- Is the senior leader of the product development team – in partnership with the Director, Product Development, is responsible for developing a customer-focused, innovative and fast-moving Product Management team by providing day-to-day leadership and management
- In partnership with the Director, Product Development Is responsible for guiding and mentoring mid-level PD management to drive Project Managers to ensure all timelines are developed and up to date, project status is communicated to stakeholders, and risks and dependencies are highlighted
- Holds all team members accountable to drive results by being available, removing barriers and obstacles, facilitating change, and providing coaching/feedback related to performance
- In partnership with the Director, Product Development, develops an assortment strategy and position along with a pricing strategy that supports the financial and quick delivery objectives of the company
- Leads merchant, pricing and private label teams and help develop assortment plans and brand strategies that drive volume, margin, key item business, replenishment, and seasonal assortment strategies
- In partnership with S&OP and marketing teams, coordinates promotional efforts within the merchandising and pricing teams
- Identifies gaps in the product development systems, and where necessary, develop processes and infrastructure to mitigate gaps
Must-Have Superhero Gadgetry
- 15 years in product roles with 5 years’ operating at a senior leadership level. Minimum of 5 years of consumer product experience
- Minimum of 5 years at building and managing teams
- Extensive Pop Culture knowledge and passion highly desired
- Great communicator – ability to communicate clearly and with inspiration
- Highly effective leadership skills and proven track record of achieving results and exceeding expectations
- Detail oriented and excellent analytical, financial and strategic planning skills
- Strong interpersonal skills and a flexible mentor focused on Team development
- Sense of urgency in pursuing business opportunities and the ability to thrive in a fast-paced, deadline driven, growth environment
- Demonstrated ability to thrive in an entrepreneurial, “all hands on deck” and highly innovative environment
- Experience with both start-ups and larger scale consumer products
- A strong people leader and developer of talent who isn’t afraid to get their hands dirty
- Creativity and knowledge in all areas of product management including the ability to conceptualize, develop and implement innovative product development programs