Vice President of Sales

Rooted in humility, hard work, and some fun and a little weirdness (one of our six ‘Guiding Principles’), TentCraft is a capabilities rich manufacturer with a no-shame obsession with the world of experiential and outdoor marketing. We live, work and play in Traverse City, Michigan, and while you’ll find our work nationwide, we operate together from a single facility. Everything we design, engineer, build, print and sew happens under one roof and is proudly American made. Long story short, we’re one big talented team of LEAN thinkers dedicated to Make it Better from sea to shining sea for our clients and our TentCraft family. We’ve always got continuous improvement on our minds and creative solutions are our jam, so if we need to get a little scrappy to make magic actually happen, we’re down for that.

Cool, right? Sound like you? Let’s talk.

What we are looking for:
The VP of Sales is responsible for the architecture of the overall sales vision and strategy. This position will report directly to the President and will be a critical member of the Senior Leadership Team. TentCraft is currently a ~$15m/year company looking to double in size, and we need someone to help us build and execute the plan to get there. This position requires a seasoned, process-oriented sales leader who can find, develop, lead, and retain a strong sales team full of A-Players only. You are a visionary and masterful sales strategist, but you also love to dig into the tactical “stuff” to identify continuous improvement opportunities. We operate in the fast-paced and sometimes stressful world of event marketing, so you will be the most successful in this role if you can lead and motivate with enthusiasm, grit, and quick wit.

Key Accountabilities:

• Management- Execute on the company’s sales strategies to meet or exceed revenue and profitability goals. Assess the performance of all sales team members and hold them accountable to their goals. Identify sales developmental needs, and hire/train/develop expertise in these areas to increase sales performance
• Leadership- You must be a model of company culture as you hire, train, coach, and develop your staff; aligning sales principles and practices to our customer and employee-centric culture
• Sales enablement- Give salespeople the tools that they need to succeed. Utilize data to optimize sales performance while simultaneously improving the customer experience
• Revenue forecasting- Develop strategic sales plan with a heavy focus on new business development
• New Products- Partner with VP of Manufacturing to diversify and expand our product catalog.
• New Revenue Channels- Challenge the status quo and enhance the organization by promoting innovative ideas and new ways of going to market. This is where you get creative, and a fail fast mentality is critical
• Customer Experience- The TentCraft customer experience is one that sets us apart from our competitors. You will help ensure that the customer is at the forefront of everything we do. You will be the voice of the customer in most internal meetings.
• Make it Better- Constantly audit and assess the sales process; work cross-functionally to identify and eliminate waste

What you need:

• Include a cover letter that creatively and uniquely qualifies you for this role at TentCraft
• 10+ years of combined sales strategy expertise, directly supporting a team of sales leaders
• Hands-on experience building, scaling and managing a sales team
• Proven track record of high-level execution; managing tasks, details, and people without dropping the ball; eager to roll up your sleeves and delve into rapidly changing details
• Salesforce experience. We are a Salesforce shop, and while we do have a technology team to assist, you must be able to navigate yourself around our system
• Outstanding analytical skills and judgment. Can gather information, develop models, weigh relevant factors and make decisions based on data, trends, and past experience
• Efficient, motivated self-starter. Performs at a high level of efficiency; documents and completes work in a timely manner. Strives to increase productivity in others
• You will partner constantly with all cross-functional teams so you must to be able to adapt to different personalities and styles
• A growth mindset; you thrive on challenge and treat failure as a springboard for growth. You are ok stretching our capabilities, constantly finding lessons and inspiration from the success of others. The initial focus will be on the sales team, but you will probably assume responsibility for other customer-facing departments once you are up to speed

What we’ll give you:

• A market competitive compensation package including voluntary health, dental, vision, disability and life insurance plans
• A work-life balance; we have families too, let’s work together and identify what that balance looks like for you as it relates to Paid Time Off
• Matching 401k (ROTH or Traditional)
• Cell Phone Reimbursement
• Annual Health and Wellness reimbursement
• Plant reimbursement (yep, we pay you to put a plant in the office!)
• All of the direction and ongoing support you could ever ask for
• A work culture to be proud of, we respect one another, accomplish a TON, and have fun doing it

Bottom line:
A few years ago, we were a start-up company. Flash forward to now; we’ve experienced rapid and sustainable growth by hiring A+ people who support our goals to gain market share from our competitors, introduce new products and provide turn-key service to our clients. If you can bring that to the table, we’re going to serve up some good stuff, too; it’s an awesome work environment with great leadership and guidance, and a unique opportunity to see your work in some really cool projects. You’ve got to be someone who isn’t scared of trying something new and hunkering down to get the work done, so if that’s you, we’ve got room at our table. You can sit with us.

TentCraft, Inc. and its subsidiaries are equal opportunity employers and do not discriminate against otherwise qualified applicants in employment on the basis of race, color, religion, age, sex, national origin, genetic information, disability, or any other characteristics as protected by federal, state or local law.