Merchandising/Marketing Manager

Company: The Masonry Center, Inc.
Location: Boise, ID 83706 (Southeast Boise area)

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The Merchandising/Marketing Manager manages the day to day marketing activities of the organization and long-term marketing strategy for the company.

Responsibilities:

· Manages all marketing for the company and activities within the marketing department.

· Develops the marketing strategy for the company in line with company objectives and sales targets.

· Coordinates marketing campaigns with sales activities.

· Oversees the company’s marketing budget.

· Creation and publication of all marketing material in line with marketing plans including maintenance of company website and product catalog.

· Planning and implementing promotional campaigns.

· Manages sample board production team

· Responsible for consistent sample board production that follows the company planogram

· Overall responsibility for brand management and corporate identity including social media

· Prepares marketing campaigns.

· Monitors and reports on effectiveness of marketing communications.

· Works closely with design agencies and assists with new product launches.

· Maintains effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.

· Analyzes potential strategic partner relationships for company marketing.

· Knowledgeable on current color trends

· Analyzes sales to efficiently market products and company

· Responsible for social media strategy & content

Requirements:

· Bachelor’s degree in Marketing

· Qualifying B2B marketing experience

· Strong analytical and project management skills

· Confident and dynamic personality

· Strong creative outlook

Skills:

· Creative Design

· Eye for color

· Graphic Design

· Creative Cloud

Job Type: Full-time