We are looking to hire a Marketing Manager who will be in charge of overseeing the promotion of an exciting growing automotive tech startup. As a successful hire, you will be responsible for developing marketing strategies, identifying new customers, supporting lead generation efforts, and creating promotions with our marketing vendors.
We are looking for someone who has passion in the automotive industry, adaptive to change and loves to reach a helping hand. This is a role where the actions inputted will lead to direct results of the company growth.
To be a successful hire, you will need prior experience with creating marketing campaigns and strategies, as well as online marketing and social media strategy. A bachelor’s degree in marketing or business administration is a great, past experience in startups and case studies are even better.
Marketing Manager Responsibilities:
- Strong knowledge of PPC advertising (Google Adwords, Facebook Ads, etc.). Creation, analysis, and execution of our PPC efforts.
- Good understanding of Social media marketing (content creation, content distribution, audience engagement, etc.). You will need to create posts on Social Media. Quality is more important than quantity.
- Understanding of SEO principles (landing pages, keyword optimization, copywriting, etc.). You will work with an SEO specialist with a deep understanding of SEO concepts. You will need to oversee his/her work from a marketing perspective and campaign goals achievement.
- Content creation – Blogging, infographics, video and long form automotive content. The candidate will be working with our design team to create and distribute quality content.
- Analytics(Google Analytics, Pixel, etc.) – you will need to be able to define proper goals to set up and to monitor the performance.
- Offline marketing. From time to time, you will need to help CEO in organizing events, print materials, etc.
Marketing Manager Requirements:
- Bachelor degree or master degree in marketing, business administration,
- CRM Experience is a must if you have experience with Hubspot that would be ideal but not necessary.
- Experience with creating a marketing campaign, marketing strategy, and marketing plan.
- Experience with online marketing, including social media, and content marketing.
- Understanding of public relations.
- Advanced communication skills.
- Ability to quickly adapt to change.
About Carvoy
Carvoy is the most innovative and fastest growing tech start-up bringing disruptive solutions to the automotive industry. Carvoy is on a mission to make car leasing as easy and simple as buying clothing online. It allows users to start and finish the entire leasing process in the comfort of their desktop or smartphone. The company is headquartered in the heart of New York City and has offices in Midtown as well as Queens, NY.
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