Director of HS Communications

Company: East Carolina University
Location: Greenville, NC

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This position works with the chief of staff for the vice chancellor for health sciences to provide counsel to the vice chancellor regarding reputational issues across the division. The position supervises a staff of four employees, plus a student intern, and directs the response to media requests and coverage of news in the division. The position manages the entire process from getting the information request, deciding whether or not to honor the request, determining who the subject matter experts are, where the interview will take place, what is needed to know before doing the interview, what the reporter needs to know in advance, supervising the interview, following up with the news outlet for corrections, and determining who in top leadership to share the information with. Conducts proactive media relations for selected events or activities, including identifying major positive narratives and sharing outside local media markets whenever possible. Ensures messaging and responses are reflective of broader organizational objectives. Position identifies, writes and edits articles or other content for promotional materials applicable to a variety of communication methods that supports the development and execution of communications for major BSOM and university initiatives. Additionally, this position works with Vidant?s Communications Office, when applicable, to serve as the Brody School of Medicine?s representative voice. This position also provides communication strategy to the vice chancellor and his senior leadership team regarding messages to the university community, legislators, Board of Trustees as well as to patients and employees. In the past three years, this position has represented our employees and stakeholders in Project Unify/Vidant meetings where individual word choices, connotations of different words, inflections, phrases, etc. in almost every conversation in this very emotionally, politically charged atmosphere feels very high risk and important. Advise the Chief of Communications for the Health Sciences Campus on cohesive communication strategies and implementation.

Minimum Qualifications:

Bachelor’s degree in an applicable discipline and 8 years of experience in an area of expertise acceptable. This position requires a professional media background, preferably with experience both in media and public relations. Qualifying degrees must be received from appropriately accredited institutions and conferred by the time of hire.

Position Number:

900216

Posting Date:

10/24/2019

Closing Date:

American Recovery & Reinvestment Act Funded: