Vice President, Sponsorship Consulting

WHY YOU’LL LOVE THIS JOB

We believe that what a brand does is more important than what it says—we want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget.

Passionate about marketing, events and being part of a smart, strategic and fun team? Love B2B and the many layers it offers? Then this is the job for you! Work with a top brand managing business priorities and solutions to help drive results to support them. This is a position that calls for a marketing & events expert with a knack for bringing new ideas to life via bespoke experiences – from large industry events/tradeshows and proprietary conferences to hospitality and other ways to engage customers as well as prospects. This person will be consulting and partnering to develop the best thinking of our agency on behalf of our clients and drive brand love and deep relationships.

WHY YOU’LL LOVE DOING IT AT MOMENTUM

Because the idea that a brand’s action is more important than its rhetoric is the key to our entire approach. It is all about the experience and we can—hands down, bar-none—create that better than anyone else. That’s not jargon or ego—it’s truth. Experience creates the connections that lead to loyalty, advocacy and sales. So we imagine and create those things here, in what we call the total brand experience. And how we do it is with genius, dedication, strategic thinking and working together as one fearless, handsome troop. Before you get any ideas, it’s important you know we’re serious about taking care of each other here. So think on that. We work too closely not to have fun together. We work too smart not to make the world better. And we work too well not to continually push for more. Think on all that, too.

SUMMARY OF ROLE

The Vice President of Sponsorship Consulting will act as an innovations officer for Sponsorship as a whole, determining best practices and growth strategy while developing strong partnering relationships with the SVP Sports & Entertainment, Chief Strategy & Analytics Officer and other key executives from the agency. They will develop and deploy a clear vision for how Sponsorship fits into the Total Brand Experience for Agency clients alongside the Chief Strategy & Analytics Officer, SVP Sports and Entertainment Sponsorship Director and other partners within the Sponsorship Consulting discipline.

HERE’S WHAT YOU’LL DO (RESPONSIBILITIES)

Leadership

• Develop and deploy a clear vision for how Sponsorship fits into the Total Brand Experience for Agency clients alongside the Chief Strategy & Analytics Officer, SVP Sports and Entertainment Sponsorship Director and other partners within the Sponsorship Consulting discipline
• Work alongside SVP Sports and Entertainment Sponsorship Director and Chief Strategy & Measurement Officer to ensure that the latest technologies and tools are implemented in all discipline efforts. Work with various levels of associates and various departments to ensure our tools and technologies are leading edge.
• Create an environment that facilitates mutual respect and partnership across functions, and facilitates innovative thinking, appropriate risk taking, open lines of communication and regular performance feedback.
• Lead the team’s talent functions in partnership with HR from talent acquisition, performance management, employee engagement, retention, career pathing, recognition to training and development of Momentum’s Sports staff.
• Providing meaningful review experience and career guidance for assigned team members and ensuring review managers are doing the same
• Supporting Momentum’s values
• Management and mentoring of all direct reports. Fostering an environment of mutual respect and partnership, strategic thinking, appropriate risk taking, open lines of communication, on-going performance feedback, professional development, and adherence to agency policy.

Business Acumen & Sponsorship Consulting

• Act as an innovations officer for Sponsorship as a whole, determining best practices and growth strategy while developing strong partnering relationships with SVP Sports & Entertainment, Chief Strategy & Analytics Officer and other key executives from the agency
• Represent Momentum as a sports & entertainment sponsorship SME, providing industry expertise and thought leadership to internal and external stakeholders
• Develop strategic, in-depth sponsorship evaluations and POVs and presents results to relevant internal and external stakeholders at various levels
• Set quality standards for Sponsorship that exceed the needs of Momentum clients
• Collaborate with a multi-disciplinary team to conceive and execute innovative solutions across a variety of platforms for Verizon and other clients where needed that build brand equity and deliver results
• Consult on all aspects of the sponsorship life cycle, including procurement, asset restructuring & optimization, and renewal
• Leverage partnership negotiation experience to support sponsorship negotiation efforts between clients and rights holders, taking lead in negotiation discussions on behalf of clients when necessary
• Use existing industry network while continuing to build external relationships that add value to Momentum’s sponsorship work and the agency as a whole
• Collaborate with senior leadership and team to lead thought-leadership content development efforts that enhances agency’s reputation within the industry
• Partner with other members of Strategy, Insights & Analytics teams and Sponsorship CLT/SLT on major projects such as client portfolio optimization as well as growth efforts such as RFP responses and new business pitches, taking an active lead role where appropriate
• Collaborate with Technology, Integrated Production, and Measurement/Analytics to develop and improve process, tools and techniques that are common across initiatives
• Partnering with and leading clients at senior level to secure continued success for both client and agency in Sponsorship
• Along with budget development and management, developing staffing plans to profitably support the business
• Acting as an integral member of brand team within the agency, developing and managing client business while leading strategy development for assigned account
• Providing category and channel expertise and effectively educating other internal partners on best practice
• Support development and achievement of measurable business KPIs for accounts and key departments against the Sponsorship Consulting discipline to ensure agency success.
• Supporting Momentum’s values

HERE’S WHAT WE’RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS)

• 10 + years client leadership/client management and sponsorship experience
• Bachelor’s degree preferred
• Sports Sponsorship and/or Experiential experience
• Agency experience strongly desired
• Exceptional relationship and influencing skills
• Proven track record of successful and memorable sponsorship activations (online and offline)
• Strong negotiation experience on partnership and sponsorship deals
• Experienced in strategic thinking and ability to see, articulate and drive to the big picture
• Passion and solution orientated approach to problem solving
• Exceptional verbal & written communication skills and adept at communicating effectively across all levels
• Highly developed presentation and delivery skills
• Ability to perform well in a fast changing environment
• Exceptional client management skills
• Demonstrated success in leading multi-disciplinary teams in delivering exceptional work within budget parameters
• A passion to help and develop people – making yourself readily available to answer questions and offer support, and the ability to motivate people to succeed

• Demonstrated leadership and mentorship skills

At Momentum Worldwide, we value diversity and the uniqueness of all people. We thrive in an inclusive environment, and we recruit, hire and promote without regard to race, gender, age, color, gender identity, gender expression, sexual orientation, ethnic or national origin, citizenship, religion, sexual preference, military or veteran status, marital status, family status, physical or mental disability – or any other legally protected categories as set forth in the applicable state, federal or local laws. This policy applies to all aspects of employment including training, compensation, benefits and all other privileges of employment.

Required Skills

Required Experience